The Better Business Bureau is warning internet users about potential scams related to Valentine's Day. As many singles flock to online dating websites to find love this season, scammers have increased their efforts for fraudulent sites, looking to sign users up for a fee. Websites without proper security measures in place, such as SSL encryption, are susceptible to such scamming.
Match.com reports that one in five singles have dated someone from an online site. Moreover, Forrester Research estimates 10 percent of free online dating sites are fraudulent. Fake users are created on these pages, cultivate relationships with unknowing singles and then request money for an emergency or simply take their faux-lover's information to commit identity theft.
The BBB warns users that any site without SSL encryption is one to avoid.
"These scammers make websites that look very legitimate," said Niki Horace with Better Business Bureau. "The way you can check is in the URL. If it's not HTTPS then it's not a secured site."
Websites with this encryption have proven to be much more secure, which has led Facebook to recently incorporate the security layer. Now, any page on the popular social media site requiring login information has been protected with SSL encryption.